During my internship at Loopmusic.co as Graphic and Multimedia Designer, I pitched and led a comprehensive rebranding. This experience enriched my skills in market research, leadership, and creative collaboration. I collaborated with my colleagues and stakeholders to redefine all aspects of the company’s branding; I personally designed a new visual identity, from logo to colour palette. I strengthened my skills in UX when redesigning the company App in-line with new branding. Additionally, I was responsible for design of promotional content (print and digital), overseeing touch-points across communication channels to ensure a brand consistency and handover of new brand tool kit.
